Interview with adventurer and adventure business entrepreneur Adelaide Goodeve


Meet Adelaide Goodeve!

Adelaide has travelled to far flung places before quitting uni and embarking down the entrepreneurial route to start up a European outdoor lifestyle brand that focused on women. Lilly Wild was born. It’s turned into a guide to apparel, gear and urban escapes for the courageous explorer and forum for adventure lovers.

 Here, Adelaide talks about rediscovering adventure. Continue reading